Technology Advancements, New Patterns, And Customer Successes in the
On June 15, 2011, the first ever analyst report 100% focused on Data
Virtualization was published by a research team led by Brian Hopkins of
Forrester Research. The report, entitled Data Virtualization Reaches Critical
Mass: Technology Advancements, New Patterns, And Customer Successes Make This
Enterprise Technology Both A Short- And Long-Term Solution by Brian Hopkins
with Alex Cullen, Mike Gilpin, Boris Evelson, Gene Leganza, and Mackenzie
Cahill, examines a range of data virtualization topics and provides a number
of adoption recommendations.
Defining Data Virtualization
Forrester's earlier seminal research on Information-as-a-Service (IaaS) sets
the stage for this new report. In it they make the following distinction
between data virtualization and Iaas:
"Data virtualization is a te... (more)
Business Change Guides Data Integration Strategy
Traditional data integration approaches such as consolidation and replication
alone are unable to keep pace with today's dynamic pace of business and ever
changing information requirements. Seeking greater agility, lower costs, and
less risk, organizations are increasing adopting data virtualization.
Gain Agility and Cut Costs with Data Virtualization
Data virtualization is high-performance query middleware that integrates data
from multiple, disparate sources - anywhere across the extended enterprise -
in a unified, logically virtua... (more)
Have you ever stayed at a Ritz-Carlton Hotel? If so, you know what a
superior customer experience is all about.
Are your customers the kings at your enterprise the same way that you are
when you stay at a Ritz?
Does your enterprise have the information systems to enable your staff to
provide the same fabulous customer experience?
Or do your information systems force your staff to give your customers the
Motel 6 treatment?
Existing Customers Are Key to Profitable Business
In nearly every business, existing customers deliver the greatest profit
margins. In other words, successful... (more)
Data Virtualization: Going Beyond Traditional Data Integration to Achieve
Business Agility is the first book published on the topic of data
virtualization. In writing the book's foreword, well-known IT industry
analyst Colin White of BI Research, summarizes data virtualization's history
and value, concluding that data virtualization's time has come. This article
includes excerpts from the book's foreword.
Supporting Business Users' Information Needs
Providing business users with the data they need to make effective decisions
has always been difficult. Increasing data volumes, var... (more)
Data virtualization is one of the fastest-growing segments in enterprise IT
today. Originally deployed for light BI federation needs, today's data
virtualization use cases span a range of applications, including customer
experience management, risk management and compliance, M&A transition and
Data virtualization adoption has evolved from project-level deployments to
enterprise-scale data virtualization layers that deliver data from multiple
sources (Relational, Semi-structured XML, Dimensional MDX, the new NoSQL data
types, and more) to multiple applications on demand.